Frequently Asked Questions
General Questions
🔹 What exactly do you do?
We write high-converting, personality-packed copy that helps businesses sell with confidence. Whether it's one key page or an entire messaging system, we create the words that turn traffic into leads and leads into customers. From websites and emails to ads and social posts, if it needs words, we’ve got you.
🔹 What industries do you work with?
We specialise in service-based businesses, eCommerce, startups and agencies, but great copy works anywhere. If you have a unique project, we’d love to learn more!
🔹 Can you write in my brand’s tone of voice?
Absolutely. We take the time to understand your brand’s style, audience and goals to make sure your copy sounds like YOU.
🔹Do you use AI?
We use smart tools to move faster and get a comprehensive understanding of your industry, avatars and competitors, but every word you see is refined, human-crafted and designed to sound like your brand. We research, plan and personally shape every message to connect with your audience and convert.
🔹Do you offer one-off projects or ongoing support?
Both. You can dip your toe in with a Single Stick project or go all-in with The Bar or Full Slab for monthly support. Not sure where to start? Just tell us what you're stuck on and we’ll recommend the best next step.
Pricing & Process
🔹 How much does it cost? Are your services expensive?
Not when you consider what ineffective copy is costing you.
We’re not the cheapest option and that’s by design. Our clients are done with doing it all themselves. They’re ready to hand off the words, win back their time and finally get messaging that converts.
Every service we offer is priced to reflect the strategy, psychology and execution behind it—and the return it can deliver. In many cases, the boost in leads, conversions and customer trust more than makes up for the extra investment.
Single Stick (from $599) gives you one high-performing piece of copy crafted to drive results.
The Bar (from $2,500/month) replaces the need for a full-time copywriter or strategist.
Full Slab (from $4,500/month) gives you a complete copy and content system—created, managed and published for you.
In fact, if you compare the cost of an in-house marketing team, wasted ad spend or the leads you’re losing to weak messaging and missed content, we’d consider our costs a fraction of what you’re already leaving on the table.
🔹 Do you require upfront payment?
For one-off projects like Single Stick, we require 50% upfront and 50% on delivery.
For monthly services like The Bar or Full Slab, we invoice at the start of each month, with full payment due before work begins. This ensures a smooth process and keeps everything running on schedule.
Working with Us
🔹 How do I get started?
Simple, just fill out this quick form. If you’re unsure what to choose, ask for the Free Landing Page Rewrite and we’ll show you what better messaging can do for your business, no strings attached.
🔹 Can you rewrite existing copy?
Yes, we can revamp your current copy to make it sharper, more engaging and conversion-optimised.
🔹 What if I don’t like the copy?
We include up to two rounds of revisions to make sure it’s perfect for your brand and your direction.
🔹Do you use templates or prewritten content?
Every project is written from scratch, tailored to your brand, your audience and your goals. We believe in original, conversion-focused messaging that feels fresh and genuinely you.
🔹 Do you provide SEO-optimised copy?
Of course. We naturally integrate keywords and optimise for search engines while keeping the copy engaging and human-friendly.
🔹 What’s the turnaround time?
Single Stick projects usually take 5–10 business days. Ongoing clients have scheduled delivery dates based on their content calendars. If you need something faster, let us know and we’ll do our best to make it work.
Still Have Questions? Let’s Talk!
If you didn’t find what you were looking for, reach out to us here—we’re happy to help!